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April 18, 2019

There is great value to the Outsider and their inherent ability to assess a situation without being mired in the minutia, or the internal politics. They see it as it is. Not as it was, not as it could be, not as it ‘should have been’. As it is.

November 11, 2018

When I set up as a freelancer, I was convinced it would lead to far more travel.

I was going to book AirBnBs in European cities and use the changes of scenery to spark that creative fire. My desk would be wherever there was WiFi.

This might have been fuelled by the blogs...

June 28, 2018

How to give your ghostwriting an authentic tone.

It has been over two decades since Bill Gates declared that “Content is King!” and it has never been truer. This is the age of sponsored thought-leadership pieces, LinkedIn blogs and myriad other ways for industry experts...

May 3, 2018

Has there ever been a case in history when someone wanted to be hijacked?

I struggle to think of one. By its very etymology, newsjacking – the hijacking of news – feels forceful and unwanted. And yet I have heard it in dozens of newsrooms across the UK.

As comms professi...

April 15, 2018

Confidence is a product of our thoughts and actions that is rooted not in our ‘actual’ ability, but in our perceived ability to succeed. As such, it is not a constant.

There are things that we can do to influence our levels of confidence and become resilient to the thin...

March 7, 2018

Eight months after setting up my own PR and Communications business, I thought it a good time to take stock of my first forays into freelancing and provide some pointers for people looking to follow a similar path.

Needless to say, you will face unfamiliar obstacles whe...

January 21, 2018

Why wouldn’t Channel 4 come to Birmingham? We’re the home of cinema!

November 8, 2017

"Great stories happen to those who can tell them." Ira Glass

I’ve had the great fortune to work in a number of communications roles. I’ve been part of vast marketing campaigns, yearlong change projects and one-off press releases.

I’ve spread messages through speeches, th...

September 5, 2017

A few years ago the NHS Blood and Transplant team organised the Missing Type campaign for National Blood Week 2015. It was quite brilliant.

By encouraging leading brands and the general public alike to remove the letters A, O and B from their logos, Twitter handles and...

July 19, 2017

Critics have rightly fawned over the musicality of the set pieces in Baby Driver, Edgar Wright’s summer heist movie.

Aficionados of the writer/director/producer recognise his trademark footprints from his stellar back catalogue; Spaced, the so called ‘Cornetto trilogy’...

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